RumChata

RumChata is a cream-based liqueur that is always looking for new ways to spice up their off-premise and on-premise messaging campaigns and deliver excitement around new product launches. Designs were to focus on “fun, rum, and cool” with a 1950s-60s Cuban retro chic aesthetic. Deliverables included package design, posters, recipe cards, liquor store displays, bar signage, and more.

With Hot in the Kitchen | Executive Creative Director: Joe Ortmeyer | Writer: Roz Canady